McDonald’s will accept a new form of payment from some of its customers- Lovin’.
How does one “Pay with Lovin’”?Some
lucky customers in Northwest Ohio and Southeast Michigan will be
selected through a randomized process at predetermined times and engaged
to pay with a Lovin’ act instead of money.
Why are we doing this? We
want to show customers that a little more Lovin’ can change a lot.
“Lovin’” is more than just an ad campaign – it’s a broader brand vision
can use its scale to bring back positivity with more uplifting content
and conversations in the Lovin’ spirit.